Most learning today is informal. Why do we watch hours of content, highlight entire pages, and still forget everything the next day?
Active recall beats doom scrolling, EVERY. SINGLE. TIME ‼️
Active Recall
Gamified Progression
Real Retention
4K+
Learners already trust QuizLink to turn their time into actual learning. We've bootstrapped every dollar so far. Now we're ready to accelerate.
$320
Monthly recurring revenue at a 2.3% conversion rate, achieved with less than $3K in total marketing spend over 6 months. With 4,000+ free users already on the platform, even a modest push to 5% conversion yields $6,000/mo MRR. At 10%, that's $12,000/mo, covering this entire budget in under 3 months.
Here's where every dollar goes, and why.
Where the Learners Are
We approach customer acquisition as a search function, not a persuasion problem.
After six months of building, we've learned something important: AI is polarizing.
People either love it or they're skeptical. Trying to convert skeptics is expensive and slow.
Our strategy is simpler: find the millions who are already using AI to learn and give them a better tool.
No convincing required. Just discovery.
170M+
people already use ChatGPT for learning every week.
Education accounts for ~55% of all AI usage. These are our customers.
These communities are where we'll find them:
🎓
#TeacherTok
Billions of views
K-12 educators sharing classroom tools, tips, and honest reviews. Our UGC creators will live here.
📚
#StudyTok
Billions of views
Students sharing active recall methods, flashcards, and study routines. QuizLink's exact audience.
Grade-level communities (50K-200K each) where teachers recommend tools to each other. Highest-trust channel.
🏫
edWeb.net & ISTE
Professional educator networks
Pre-K through 12 professional learning communities. Webinars and events that reach district decision-makers.
🤖
AI Learning Communities
89K+ on Discord alone
Learn AI Together, Study Together, and education Discord servers where students discover new learning tools.
Our Phase 4 budget (UGC creators, paid ads, and conferences) maps directly to these communities.
We're not broadcasting to everyone. We're searching for people who already want what we've built.
Monthly total reflects recurring costs only. UGC runs for 4 months ($8,000 total). Conference costs are one-time and include registration, flights, hotel, and per diem.
The Ask
Workspace & Ops
$319.92
Dev & Infra
$3,529.50
Content & Creative
$3,240.00
Growth & Marketing
$21,482.00
6-Month Funding Request
$28,571.42
February to July 2026
Why This Matters
Every dollar in this budget goes directly toward one mission: turning passive watchers into active learners.
We've already proven the concept with 4,000 users on a bootstrap budget. This funding launches our mobile app, expands access to high-quality education, and helps every learner study their way.
We're not asking for permission to dream. We're asking for fuel to ship.
